Wednesday, May 23, 2012

Dorji Wangchuk, the King's Media in Bhutan

Enjoyed catching up with Engineer and journalist Dorij Wangchuk at PINC 13 in Zeist. I first met him in Singapore when I learned that he designed the FM radio network for the Bhutan Broadcasting Service in 1986 as well as leading the team that introduced TV to this mountainous kingdom. He contributed to many television programs and documentaries as a producer, editor and presenter as well. He always has something fascinating to say. While managing the television station BBS and later his own media production company, Dorji Wangchuk was appointed Director of Bhutan’s Royal Office for Media, making him press secretary and spokesman for HM King Jigme Khesar Namgyel Wangchuck. Seems the King just asked him. What would you do in his position? 






King Khesar, who was crowned in 2008, pursues the progressive policies of his father, Jigme Singye Wangchuk. Bhutan transformed from an absolute monarchy into a democracy that not only weighs its welfare on economic scales, but also takes Gross National Happiness into account. Government policy is geared to achieve sustainable and socially responsible development. Policy objectives include the protection of prime forests, promoting the use of biofuels and bioplastics, ensuring organic agriculture nationwide, the banning of plastic bags, a tax on junk food and guaranteed access to both traditional and modern medicine.

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